IMS Marketing captures top award for export programme

Agency aided 19 companies in breaking into Europe

Mr Kevin Moran, managing director IMS Marketing, Ms Julie Sinnamon, CEO Enterprise Ireland and  Ms Nan Gou, programme director, ESMT Berlin at the presentation of the ‘Excellence in Practice Silver Award’ from the European Foundation for Management Development (EFMD) to IMS Marketing.

Mr Kevin Moran, managing director IMS Marketing, Ms Julie Sinnamon, CEO Enterprise Ireland and Ms Nan Gou, programme director, ESMT Berlin at the presentation of the ‘Excellence in Practice Silver Award’ from the European Foundation for Management Development (EFMD) to IMS Marketing.

 

Galway agency IMS Marketing has won an international award for a programme that aided 19 small businesses in breaking into Europe.

IMS took the Excellence in Practice Silver Award from the European Foundation for Management Development for its Enter the Eurozone Programme, which opened key European markets to 19 Irish companies.

The Galway agency ran the programme with partners, State agency Enterprise Ireland, and German business school ESMT Berlin.

Accepting the award, IMS Marketing managing director, Kevin Moran, urged Irish small businesses to focus on exporting as they emerged from the Covid-19 lockdown and tackle challenges posed by Brexit.

Mr Moran explained that his firm helped 19 companies develop strategies for entering new markets in Europe.

“On completion of the programme, all had advanced plans to break into new markets, with some achieving initial sales success,” he said.

Julie Sinnamon, chief executive of Enterprise Ireland, said that the Enter the Euro zone programme provided a stepping stone for companies to begin exporting.

Ms Sinnamon added that she was delighted that the foundation chose to recognise IMS Marketing and ESMT Berlin.