Social media under fierce scrutiny as misinformation looms large in US vote

Facebook and Twitter flag multiple posts from president as votes still being counted

Online misinformation about the results of the US election continued to spread on Wednesday after President Donald Trump falsely claimed victory with millions of votes still to be counted, and pushed unfounded allegations about the counting of legitimate ballots.

Twitter marked Mr Trump's latest tweet, in which he claimed without evidence that "surprise ballot dumps" were aiding rival Joe Biden, as having content that was "disputed and might be misleading about an election or other civic process".

There is no evidence of ballot dumping and election experts say that fraud is very rare in US voting.

In every US presidential election, officials normally take several days to process provisional and mail-in ballots. The counting of additional ballots is no surprise, and neither is the swing to Mr Biden, which was widely predicted and discussed extensively in the run-up to the vote.


Facebook and Twitter flagged multiple posts from the president as votes were still being counted, in a real-time test of their rules on handling misinformation and premature claims of victory.

The White House did not immediately respond to a request for comment.

But even as the companies moved to label posts by the president, his false claims of victory and unsubstantiated allegations of electoral fraud triggered online furore and misinformation.

Social media companies have been under fierce scrutiny over how they police rapidly spreading false information and election-related abuses of their platforms. In the weeks before Tuesday’s vote, both vowed to take action on posts by candidates trying to declare early victory.

Contested or inaccurate

Twitter also applied labels to posts by Democrat and Republican officials in the battleground states of Wisconsin and Florida, warning users that the information may be contested or inaccurate.

Early on Wednesday, Twitter hid a Trump tweet that claimed “we are up BIG, but they are trying to STEAL the Election” behind a label that said it was potentially misleading. The company also restricted users’ ability to share the post.

Facebook added a label to the same post, which had about 23,000 shares, that said “final results may be different from initial vote counts as ballot counting will continue for days or weeks”.

A spokeswoman for Facebook said it was not restricting the reach or sharing of labelled content. She said the platform would not flag premature claims of state wins, only of the final result of the presidential race.

Twitter did not label a separate post, in which Mr Trump declared “A big WIN!,” to which Facebook added a notice that said votes were still being counted.

Facebook said that following Mr Trump's premature claims of victory it had started running top-of-feed notifications on Facebook and its photo-sharing site Instagram telling users that votes were still being counted, and no winner had been projected. It said automatic labels were also being applied to both candidates' posts with this information.

Twitter also flagged early victory claims by state-level officials from both parties.

After the chair of the Democratic Party of Wisconsin tweeted that Democratic candidate Joe Biden had secured victory in his state, Twitter attached a notice saying: “Some or all of the content shared in this Tweet is disputed and might be misleading about an election or other civic process.”

The company also flagged earlier posts by a Republican senator and governor which claimed victory for Mr Trump in Florida before that result was confirmed.

Fact-checking labels

Twitter began adding fact-checking labels to Mr Trump’s tweets in May. Facebook, which has been criticised by some politicians and employees for not taking action on inflammatory or misleading posts from the president, has also introduced more labels around the election, though these have been criticised by misinformation researchers for not clearly differentiating false posts.

False or exaggerated reports about voting fraud and delays at the polls, including in battleground states such as Pennsylvania, circulated on social media on election day, in some cases helped along by official Republican accounts and online publications.

On Wednesday, high-profile social media accounts echoed Mr Trump’s false victory claim and his unfounded allegations of fraud.

Congresswoman-elect Marjorie Taylor Greene, who has expressed support for the QAnon conspiracy theory, sent multiple tweets pushing the narrative that Democrats were "stealing" the election. Her posts were later labelled by Twitter.

Mr Trump’s eldest son, Donald Trump jr, also shared tweets with unsubstantiated claims of electoral fraud.

The president’s false victory claim was also livestreamed on both platforms on Wednesday, with millions of votes still uncounted. Mr Biden said earlier he was confident of winning the contest.

Facebook labelled the video, which had 9.1 million views on Wednesday morning, with a warning saying vote counting could continue for days or weeks. The video had no label or warning on Twitter, where it was posted by the Trump campaign and retweeted by the president.

Alphabet Inc's video service YouTube added a panel that said "results may not be final" to election-related videos and directed users to a Google search for the election results. – Reuters