‘Sparkling Lucozade... for convalescence’: Ads from the 1950s

A look at a selection of advertisements printed in ‘The Irish Times’ in the 1950s

Vaseline, geared towards the owners of dishwashing hands

Vaseline, geared towards the owners of dishwashing hands

 

'Tis the season to look at ads. Below is a short collection of the typical advertisements that appeared in The Irish Times during the 1950s. This was a big decade for advertising - and consumerism - generally. Illustrations were still popular, but more photographs began to appear. See how these ads compare with the 1940s and 1960s

end 19_12_51
A grabby headline here on December 19th, 1951 

p

Disprin 18_12_51
An ad for Disprin, December 18th, 1951
Legs 19_12_51
An ad for nylons featuring what appears to be a box of legs, Decmber 1951
Brylcreem 15_12_53
A Brylcreem ad, December 15th, 1923

p

Santa drunk 15_12_53
'Sshh, the guards!' An elaborate ad for engine lubrication, December 15th, 1953
blades 14_4_54
'The best tuppence worth anywhere' April 14th, 1954
Smokes 13_02_56
From a time when tobacco advertisements were highly common, February 13th, 1956
Aga 17_9_57
Aga ad, September 17th, 1957
Fish 17_9_57
Fish tastes good any day, September 1957
Vaseline 17_9_57
Vaseline - 'for chapped hands', September 17th, 1957
Lucozade 19_03_58
 Lucozade for convalescence, March 19th, 1958
Porridge _19_03_58
A more traditional porridge ad, March 1958
y fronts 25_11_58
Y fronts, for men on the go, November 25th, 1958
Club Orange 25_11_58
An older iteration of Club Orange, November 1958
Heat Rays 21_12_59
A December 1959 ad for the Philips infraphil
Scars 31_12_59
New year's eve, 1959, scars can be intriguing... 
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