On television and the internet, and in the movies, this is the age of cringe comedy
WHEN THE actor, former actor, future hip-hop musician, prankster and/or celebrity burnout Joaquin Phoenix appeared recently on the Late Show With David Letterman, staring and mumbling through a spot
usually devoted to cheerful self-promotion, it set off a wave of media comment and forwarded video links. Whether you took it as an authentic psychotic break or as a guerrilla performance piece, the result was pretty much the same: as news, it was entertainment; as entertainment, it was comedy; and, as comedy, it was a success, of sorts.
A clip of the interview is heading toward four million viewings on the official CBS YouTube page; nearly 9,000 viewer comments have been posted there. It was just another reminder that we are living in an Age of Awkwardness, certified by that great cultural bellwether Facebook, where the group “Awkward moments define my life” has attracted more than 237,000 members and the group “It wasn’t awkward until you said ‘Well, this is awkward’ – now it’s awkward” nearly 69,000.
It’s a kind of free-floating punchline, “Well, this is awkward” – a tired yet tirelessly reproducing meme used to defuse uncomfortable silences and situations by drawing attention to them, although it might just as easily have the opposite effect. (Shorthand variant: a simple, sing-songy “Awk-ward!”) At once sincere and ironic, like a Jeff Koons sculpture or a song by Weezer, it says, “We know there’s a problem and we make it into a joke, but other than that we have not the slightest idea how to proceed.”
Awkwardness has an old role in comedy, but these days it’s the main event. It’s a kind of mental thrill ride, the point of which is to feel uncomfortable: we like watching people squirm, it seems, and we like squirming while we watch them.
Cringeworthy characters such as Larry David's on Curb Your Enthusiasmand Ricky Gervais' and/or Steve Carell's on The Office(British and American flavors), or Tina Fey's geek goddess on 30 Rock, or any number of cluelessly preening lunks played by Will Ferrell – whose recent stage show and HBO special, You're Welcome America: A Final Night With George W Bush, cast him as that most awkwardly spoken of American presidents – are the comic lights of the time. What they share is an inability to mature. "You're a grown-man baby!" Ben Stiller shouted at David in an episode of Curb Your Enthusiasm. He is not alone.
Why should this have become the dominant note in comedy? Certainly, the riches of embarrassment are well known to a compulsively self-documenting generation that grew up taping and photographing itself and formed the habit of sharing its business not just with friends but with all the strangers of the world – a generation that grew up with a limited notion of privacy. They have filled the servers of YouTube and MySpace and such online virtual networks as Channel 101 with real or staged video clips that exploit their own awkwardness, sometimes awkwardly. Whether amateurish or just made to seem that way, there’s something punk about this aesthetic – not just its homemade, anti-gloss quality but also in the way that passion wears a cloak of ironic detachment.
YOU CAN SEE this at work in a show such as Comedy Central's Important Things With Demetri Martin, where the production values mirror Martin's deadpan delivery: the camera might hang onto a shot just a little too long and shots are framed to isolate the comedian from his audience. Even drier and more alienated in tone is HBO's Flight of the Conchords, which follows a pair of Brooklyn-based New Zealand pop musicians for whom the word "aspiring" is possibly too strong. Like Martin, who comes off as a (slightly nerdy) teenage boy trapped in the body of a 35-year-old who looks like a teenage boy – and makes that seem cool – the thirtysomething stars of Conchords, Bret McKenzie and Jemaine Clement, are models of arrested development. MTV's sketch-
sitcom CollegeHumor.com features a cadre of real-life, barely post-collegiate web publishers "who still make stupid videos for the internet and behave like total children". Their repertoire includes a Beastie Boys-style rap called . . . Awkward.
Not surprisingly, Cartoon Network's Adult Swim programming block – which brings to cartoons (and a couple of cartoony live-action shows) the sort of dark matter once reserved for art called "transgressive" and embraces awkwardness not just as content but form – has become a destination of choice. Space Ghost Coast to Coast, a barely animated talk show made from shards of a 1960s superhero cartoon, founded the house style. With its broken rhythms and ruthlessly extended conversational pauses, its apparent subject is the impossibility of meaningful communication.
Meaningful communication is held out as a possibility in the films produced, directed and/or written by Judd Apatow ( The 40-Year-Old Virgin, Knocked Up, Pineapple Express), the current Big Kahuna of movie comedy, but the romantic ending, with its suggestion of maturity, is never quite as convincing as the I-won't-grow-up mayhem that precedes it. Apatow produced Paul Feig's Freaks and Geeks,the 1999 teen misfits television series that is to awkwardness what Moby-Dickis to fish stories. (And it gave him Seth Rogen, the Bob Hope of Apatowood.) Freaks not only captured the most humiliating aspects of high school life, it found a visual language to accommodate them. As director Jake Kasdan told me at the time, "The close-ups are looser than you'd expect – there's a little too much space, and the kids are kind of awkward in the frame." Awkward in the frame – who hasn't felt that way sometimes? You can only laugh. – Los Angeles Times