Ogilvy & Mather looks to the Web

Advertising company Ogilvy & Mather Ireland, part of the WPP Group of media companies, is to launch an interactive consultancy…

Advertising company Ogilvy & Mather Ireland, part of the WPP Group of media companies, is to launch an interactive consultancy in the Republic to work with clients on developing their online brand strategies. Mr Mike Welsfield, chief executive of Ogilvy & Mather in Ireland, said the new consultancy would help clients to create their own websites and advise on the possibilities for brand marketing on the Internet.

Ogilvy & Mather expects to launch its new consultancy in Ireland following the purchase of an interactive company.