Finn McRedmond: Meghan makes an unparalleled bid for obnoxiousness

It will take more than a pet project to help women the pandemic has affected most

Meghan Markle’s 40x40 programme: “For my birthday I have asked 40 friends, activists, athletes, artists, and world leaders to help kick off a global effort by contributing 40 MINUTES OF MENTORSHIP  to support women re-entering the workforce.”  Photograph:  Michele Spatari

Meghan Markle’s 40x40 programme: “For my birthday I have asked 40 friends, activists, athletes, artists, and world leaders to help kick off a global effort by contributing 40 MINUTES OF MENTORSHIP to support women re-entering the workforce.” Photograph: Michele Spatari

It has been a good week for birthday-induced controversy (who says nothing of interest happens in August?) For his 60th, Barack Obama held a party that garnered accusations of arrogance: ought a popular former president not have a better radar for the public mood? Has he not considered the optics of the occasion amid thousands of cancelled weddings and funerals?

These seem to be harsh criticisms. We have to allow celebration to resume at some point, don’t we? And besides, any alleged wrongdoing here pales in comparison to the far more grievous infraction committed earlier in the week. Meghan Markle turned 40 on August 4th, and marked the occasion with an unparalleled bid for obnoxiousness even the most out-of-touch could only aspire to: a slick PR stunt that generated far more raised eyebrows than hearty congratulations.

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