Logica has set a Guinness world record by delivering the world's fastest text message around the globe in the record time of 197.53 seconds.
Mr Gerry McKenna, chief executive of Logica Mobile Networks, sent the message "Be Global" to Johannesburg from the group's exhibition stand at the 3GSM World Congress in Cannes, France.
A short time later, Logica in Johannesburg forwarded the message to its counterpart in Sao Paolo from where it travelled to San Francisco, Sydney, and Hong Kong, before arriving back in Cannes seconds later.
At each stage of the journey the country sending the message on the next leg added its initials, so when the message returned to Cannes it read "Be Global, FR SA BR NA AU CH".
The successful delivery of the fastest truly global text message in record time paves the way for the world’s one billion mobile subscribers to receive real-time updates on a wide range of data such as sports scores and share prices.