Socialite Paris Hilton will make her first Irish public appearance later today when she launches her new fragrance Heiress.
The blonde Simple Lifestar will be visiting the exclusive BT2 store on Dublin's Grafton Street.
Paris will arrive to a pink carpet reception at midday, and inside the store she will meet and greet fans for two hours.
Shoppers who purchase the fragrance will also receive individually signed postcards with a complimentary gift.
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The style icon, who is rumoured to charge up to €15,700 for personal appearances, is the latest in a long list of glamorous celebs to visit the store this year.
Pamela Anderson, Elle Macpherson, Helena Chrstensen and Liz Hurley have all graced its aisles in 2006.