Fyffes to cut back worldoffruit.com

Irish fresh fruit distributor Fyffes Plc said today its Internet subsidiary worldoffruit

Irish fresh fruit distributor Fyffes Plc said today its Internet subsidiary worldoffruit.com was scaling back its activities due to falling market interest in e-commerce projects.

The company said the online distribution project, set up in 1999, would continue to operate but on a significantly reduced scale , with costs and staff numbers cut accordingly.

Expenditure on the project was around euro 15 million in 2000, Fyffes said in a statement.

Reuters