Name: Deirdre Keogh.

Title: Marketing manager, Irish Sugar plc.

School: Donahies Community Secondary School, Donaghmede, Dublin.

Marital status: Married to John Byrne.

Children: One on its way.

Home: Castleknock.

Most import life event: Happening in late August (fingers crossed).

Biggest business break: Three-month work experience with Nestle Rowntree.

Time of getting up: Too early during the week; too late at weekends.

Time of finishing work: How long is a piece of string?

Favourite breakfast: Croissants on a sunny verandah in Spain.

Form of exercise: Well-toned jaw muscles due to talking about what exercise I will do some day.

Holidays: Anywhere sunny with deep blue seas.

Favourite TV programme: E.R.

Favourite radio programme: Ian Dempsey's breakfast programme on today FM.

Car you drive? Saab 93.

Favourite airline: Aer Lingus.

The worst thing about travel: Middle of the night return flights.

Favourite tipple: Baccardi and 7Up (Roll on September).

Favourite restaurant: Tea Rooms, Clarence Hotel.

Dying words: Siucra is pure carbohydrate; it contains no fat whatsoever!