Brian Keating

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Brian Keating, AIB group propositions and brands director, with Domegal footballer Michael Murphy (left) and former Wales rugby player Shane Williams, who feature in ‘The Toughest Trade’. Photograph: Ramsey Cardy/Sportsfile.

When Irish advertising agency Rothco and its client AIB take to the stage at the Cannes Lions International Festival of Creativity this Saturday, they(...)

The AIB Everyday Rewards scheme will require customers to register their Visa debit or credit cards online. Photograph: Bryan O’Brien

AIB has teamed up with global payments group Visa to introduce a rewards scheme that will offer cashback to the bank’s customers whenever they shop wi(...)

Brian Keating, AIB group propositions and brands director, with Michael Murphy (left) and Shane Williams, who feature in ‘The Toughest Trade’. Photograph: Ramsey Cardy/Sportsfile.

Sports swap television show The Toughest Trade is back on RTÉ2 tonight at 9.30pm, but the GAA-themed format is not like most other RTÉ shows. The two(...)

Irish Times managing director Liam Kavanagh, Ervia group head of brands and marketing Orlaith Blaney, AIB group propositions and brands director Brian Keating, Coca-Cola marketing director Britain and Ireland Aedamar Howlett and MediaCom chief executive Peter McPartlin at the launch of the Irish Times and MediaCom’s “Marketing Decision Makers: a measure of sentiment for 2017” survey findings. Photograph: Dara Mac Dónaill

Three in 10 Irish companies plan to increase their marketing budgets in 2017, while only 7 per cent plan to cut theirs, according to a survey by medi(...)

AIB group brand director Brian Keating with James Stephens GAA club hurler Jackie Tyrrell (left) and Crossmaglen footballer Aaron Kernan. Photograph: Ramsey Cardy/Sportsfile

It had become, by AIB’s admission, a “tired” sponsorship. But the bank’s long-standing relationship with the All Ireland club football championship ha(...)

Marketer of the Year for 2015 Tom Keogh:  a ‘farmeter’

Tom Keogh of Keogh’s has been named Marketer of the Year for 2015. The announcement was made at an industry awards lunch in Dublin yesterday. In takin(...)

Some of the 11 AIB start-up Academy finalists pictured with Irish Times editor Kevin O’Sullivan (third from left) and Ken Burke (centre), head of business banking at AIB, at the newspaper’s Dublin office. Photograph: Conor Mulhern

The year-long search for the best start-up talent in the country came to a close when Herdwatch won the first ever AIB Start-up Academy final. On Marc(...)