Madam, – When the Evening Presswas launched in 1954, the "By-Line" cartoon by NO'K (Niel O'Kennedy) in The Irish Timesdepicted one diminutive newsboy instructing another: "It's 'PRESSheraldermail' if you're a Fianna Fáil man, and 'HERALERMAILpress' if you're Inter-party" – Yours, etc,