Siobhán Curtin has been appointed site lead at eBay Ireland and will lead operations at the group's EU headquarters in Blanchardstown, Co Dublin.
The group said she will be responsible for the cross-functional teams and departments supporting local and global eBay programmes.
The Kildare native has worked with eBay for over 17 years. She joined eBay as a customer services representative.
During her time with the company, she has worked across multiple functions in the business, amassing experience in leadership as well as customer-focused roles. Most recently she was director of UK and Ireland customer operations.
Derek Allgood, vice-president at eBay, said: “Siobhán is passionate about encouraging eBay team members to reach their full potential and she takes a similar approach with our sellers, particularly the small Irish businesses that she wants to see flourish on our marketplace.”
Ms Curtin added: “The culture at eBay is one built on community, hard work and pioneering spirit and it is something I will ensure continues to grow and thrive in my new role.”