Superdrug eyes Irish expansion after opening seventh outlet here

UK pharmacy chain’s new store in Swords Pavilions employs 15 people

Superdrug’s seventh Irish store, in Swords, Co Dublin.

Superdrug’s seventh Irish store, in Swords, Co Dublin.


UK pharmacy chain Superdrug has opened its seventh Irish store as it eyes new locations to further expand next year.

The company’s newest offering in the Swords Pavilions shopping centre is the fourth Superdrug outlet in Dublin.

Another store is due to open in Arklow later this year and the company said that “further prime locations” are currently being sought for 2018 openings.

Some 15 new jobs were created in the 3,400sq ft Swords outlet which, aside from offering the company’s own brand range, will have a facility for “beauty treatments on the go”.

Commenting on the opening, Nigel Duxbury, Superdrug’s property director, said: “Republic of Ireland is an incredibly important chapter in the growth of Superdrug internationally and we are actively looking for prime sites in which to offer our unique mix of beauty and wellbeing to Irish customers.”

Superdrug currently has 794 stores across the UK in addition to its Irish outlets and is owned by the AS Watson Group which has a variety of brands - the majority of which don’t operate in Ireland.