The Danish TV show where children watch adults take off their clothes

The programme aims to counter social media that bombards young people with images of perfect bodies

Preparing to disrobe for Ultra Strips Down. Photograph: Betina Garcia/The New York Times
Preparing to disrobe for Ultra Strips Down. Photograph: Betina Garcia/The New York Times

“OK, children, does anyone have a question?” the TV show’s host, Jannik Schow, asked. Only a few in the audience of 11- to 13-year-olds raised their hands. “Remember, you can’t do anything wrong,” he said. “There are no bad questions.”

You can't blame the children if their thoughts were elsewhere. On a stage before them in a heated studio in Copenhagen, Denmark, stood five adults in bathrobes. There was a brief moment of silence as faces turned serious. Having discussed it for days before in school, the children knew what was coming next. Schow gave a little nod, and the adults cast off their robes.

Facing the children, and the cameras, they stood completely naked, like statues, with their hands and arms folded behind their backs.

And so began a recording of the latest episode of an award-winning Danish children’s programme, Ultra Strips Down, which is shown on Ultra, the on-demand children’s channel of the national broadcaster, DR. The topic today: skin and hair.

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The show’s producers say the programme is meant as an educational tool to fight body shaming and encourage body positivity. And so, first reluctantly, later enthusiastically, the children from the Orestad School in Copenhagen asked the adults questions like, “At what age did you grow hair on the lower part of your body?” “Do you consider removing your tattoos?” “Are you pleased with your private parts?”

One of the adults, Martin, answered that he had never had “negative thoughts” about his private parts. Another adult, also named Martin, admitted that when he was young he had worried about size. “But the relationship with myself has changed over time,” he said.

With serious looks on their faces, the children nodded.

The programme is now in its second season, and while perhaps a shock to non-Danes, it is highly popular in Denmark. Recently, however, a leading member of the right-wing Danish People’s Party, Peter Skaarup, said he found Ultra Strips Down to be “depraving our children.”

“It is far too early for children” to start with male and female genitalia, he told BT, a Danish tabloid. At that age, he said, they “already have many things running around in their heads”.

“They have to learn it at the right time,” he added, saying this information should be presented by parents or schools “so that it is not delivered in this vulgar way, as the children’s channel does”.

For the most part, though, Danes have long been comfortable with nudity – at public beaches, for instance.

Schow (29), who helped develop the concept of the show after a producer came up with the idea, said the point was also to counter the daily bombardment of young people with images of perfect – unrealistic – bodies. The adults are not actors but volunteers.

“Perhaps some people are like, ‘Oh, my God, they are combining nakedness and kids,’” Schow said. “But this has nothing to do with sex; it’s about seeing the body as natural, the way kids do.”

The host of “Ultra Strips Down” is Jannik Schow (left). Photograph:  Betina Garcia/The New York Times
The host of “Ultra Strips Down” is Jannik Schow (left). Photograph: Betina Garcia/The New York Times

Many Danes believe children should not be shielded from the realities of life, giving them a lot of unsupervised time to play and explore, even if they might hurt themselves.

“We recognise the significance of a bruise,” said Sofie Münster, a nationally recognised expert in “Nordic Parenting.” “Danish parenting generally favours exposing children rather than shielding them.”

One famous example of how far the Danes take this philosophy was the euthanisation and dissection of a giraffe at the Copenhagen Zoo in 2014, where children observed from the front row.

Abroad it was seen by many as a nightmarish spectacle, topped off by the feeding of the carcass to the lions, but in Denmark people shrugged their shoulders. The children in the audience that day had asked “very good questions”, one zoo official told CNN.

“While some may prefer to be overcareful, we may prefer to be undercareful,” Münster said. “It’s about being free and finding yourself.” If a child falls from a tree and breaks an arm, that might not be “ideal,” she added, but it can serve a larger purpose.

A children’s programme featuring naked adults might be taking the Danish approach to the extreme, she admitted. But the Danish way of dealing with easing children’s anxieties over body issues is “to expose them” to naked bodies.

“This is how we educate our children,” she said. “We show them reality as it is.”

Asked during the programme on skin and hair why she decided to take part, one of the adults, Ule (76), said she wanted to show the children that perfect bodies are rare and that what they see on social media is often misleading.

"On Facebook or Instagram, many people are fashion models," she said. "Us here, we have ordinary bodies. I hope you will understand that normal bodies look like this," she told the audience, pointing at her naked self.

Shame of being imperfect comes from social media, Schow said. “Ninety percent of the bodies you see on social media are perfect, but that is not how 90 per cent of the world looks,” he said. “We have extra fat, or hair, or pimples. We want to show children from an early age that this is fine.”

The recording of an episode of an award-winning Danish children’s program that aims to counter body shaming and encourage body positivity. Photograph: Betina Garcia/The New York Times
The recording of an episode of an award-winning Danish children’s program that aims to counter body shaming and encourage body positivity. Photograph: Betina Garcia/The New York Times

In its first season, in 2019, Ultra Strips Down won an award for the best children’s programme of 2019 at the Danish TV Festival. In the 2020 season, the show, which is produced by the Danish branch of Warner Bros. International Television Production, will offer five new episodes on a variety of topics, each to an audience from mostly different schools.

The children’s safety comes first, the show’s producers said. Parents must consent for children to be on the programme; the producers do not show the children and the adults in a single shot; and the children are asked frequently if they feel comfortable.

If a child does become uncomfortable, she or he can join their teacher in the studio. “But we have had over 250 children in our audience,” Schow said, “and this has never happened.”

The recorded episodes, now available in censored clips of the programme on YouTube, feature adults with different body types – white, black, fat, thin, short, tall, old and young. There was John, a person with dwarfism, and Muffe, a man who had small horns implanted under the skin of his bald head.

Robert Lee Harris and Emilie Belle Zander Moller posing for a portrait that will be used to promote an episode of Ultra Strips Down. Photograph: Betina Garcia/The New York Times
Robert Lee Harris and Emilie Belle Zander Moller posing for a portrait that will be used to promote an episode of Ultra Strips Down. Photograph: Betina Garcia/The New York Times

Complete inclusiveness is one of the show’s key objectives, which is why the children were also introduced to Rei, who is transgender, had a vasectomy and testosterone treatment, and who identifies as they/them.

“I’m not a boy, not a girl; I’m a bit of everything,” said Rei, showing a tattoo-covered chest and a shaved head. “I have seven hairs of beard now.”

The children wanted to know if Rei had “felt different in school”, what bathroom they use and what swimwear they chose for the beach.

After the show, three children sat cross-legged in the grass outside the TV studio to discuss the experience. At first, they said, they had giggled at the idea of the show. But they had learned something useful, they said.

“It was funny,” said Theodore Knightley (11). “I liked the advice they gave us.” Ida Engelhardt Gundersen (13) said she had been nervous at the start. “I’m not used to seeing volunteers butt-naked and asking them questions,” she said. “But we learned about the body and about how other people feel about their bodies.”

Sonya Chakrabarthy Geckler (11) said that she hadn’t been sure what to expect. But, she said, she “felt more confident about her own body now”. – New York Times