Sir, – There are multiple adverts across broadcast media which mention “journey”.
Years ago, when my parents mentioned “journey”, it meant piling into the old Prefect or Wolseley, the smell of the leather seats and wood interior intoxicating, and barrelling off to the seaside, up the Dublin Mountains, or “down the country” to visit relatives.
Now the ads tell us everything is a journey. Paying your electricity bill, is now a journey. Installing a new kitchen? You’re on a journey. Heatpump? Welcome to your green journey.
It’s time the advertisement people started to use some imagination, stopped looking at each other’s homework, and brought us all to the end of this particular trip.
Sliabh Liag trial: How Alan Vial and Nikita Burns were convicted of murdering Robert Wilkin
Happy 90th birthday, Ronnie Delany: from Wicklow’s fields to Olympic gold
Five homes on view this week in Dublin and Wicklow from €195,000 to €600,000
Patrick Freyne: I feel we’re close now, Meghan, so I can speak freely. The right pitch is crucial in lifestyle hucksterism like yours
Are we there, yet? I hope so. – Yours, etc,
PETER DECLAN O’HALLORAN,
Belturbet,
Co Cavan.
