Yahoo appoints Bartz as new chief executive

Yahoo has named Autodesk chairman Carol Bartz as its new chief executive to replace Jerry Yang.

Yahoo has named Autodesk chairman Carol Bartz as its new chief executive to replace Jerry Yang.

While Ms Bartz is a Silicon Valley veteran with a reputation for being a tough but fair manager, shareholders of Yahoo had hoped for a chief executive with more deal-making credentials who could revive talks with Microsoft.

Yahoo also said yesterday that President Sue Decker, one of the candidates to succeed Jerry Yang as CEO, will resign after a transitional period.

Other names that had been mentioned in the press as possible contenders include News Corp chief operating officer Peter Chernin and Arun Sarin, ex-CEO of Vodafone Group.

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"I think the market may be a little bit disappointed that Yahoo's not going with someone who isn't a little bit more savvy when it comes to technology and media," said Todd Greenwald, an analyst at Signal Hill.

Shares of Yahoo fell 3.6 per cent after news of Ms Bartz's appointment was reported on the Wall Street Journal's website, but the stock recovered to end the day down just 1 per cent at $12.10 as analysts said the end of the two-month CEO search could help bring some stability to the company.

Mr Yang, who co-founded Yahoo, agreed in November to step down as CEO, capping a tumultuous year in which he angered many shareholders by rejecting a $47.5 billion takeover bid from Microsoft only to see an alternative Web search advertising partnership with Google fall apart under US antitrust scrutiny.

Yahoo has struggled to maintain its hold on the Internet search advertising market against Google, and suffered a dizzying stock slide after rejecting Microsoft's bid.

Ms Bartz (60), was chairman, president and CEO of software company Autodesk for 14 years until she stepped down in April 2006. Under her tenure, Autodesk's revenues rose to more than $1.5 billion from less than $300 million, and its share price increased nearly ten-fold, Yahoo said.

Autodesk said Ms Bartz will remain executive chairman even after taking the Yahoo job. She has also held executive positions at Sun Microsystems Inc and is on the boards of Cisco Systems Inc and Intel.

Ms Bartz, on her first conference call as Yahoo's CEO, sharply rejected the idea that running an online media company would be a tough task given that her executive experience has mostly been in the software and technology fields.

Reuters