Compiled by JOHN COLLINS

Apple campaign spoof that went viral

READ:A 1998 letter allegedly from Sean "James Bond" Connery to Apple's Steve Jobs in which Connery politely declined to take part in an Apple advertising campaign began circulating online this week.

The letter even included the classic line: “You are a computer salesman – I am f***ing JAMES BOND”.

Sadly the whole thing was a hoax perpetrated by Scoopertino, a spoof site devoted to all things Apple.

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Jay-Z drive traffic to Microsoft’s Bing

WATCH:IF YOU want to see what the future of marketing looks like, check out this video from New York advertising agency Droga5 about its outdoor campaign for the launch of Jay-Z's Decoded autobiography.

Droga5’s client was actually Microsoft’s Bing search engine, which wanted younger users to try its search and map services.

The solution: pages of Jay-Z’s book were installed at locations around the world and tied in with a game on Bing to help people find them.

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About 200 million minutes a day wasted

READ:IN THIS interview with Tech N'Marketing, Peter Vesterbacka, the "Mighty Eagle" at Rovio, the Finnish developers of the Angry Birds games phenomenon, reveals a stunning statistic: 200 million minutes a day are spent by people playing Angry Birds around the world.

It’s just one of the many interesting facts revealed in this interview with a prime mover behind one of the major cultural phenomena of recent years.

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Phantom FM on your Nokia phone

INSTALL:ONCE-DOMINANT Nokia has been getting a bashing of late but there are still lots of people using the Finnish manufacturer's phones.

They can now avail of a free app to tune in to Dublin indie rock radio station Phantom FM.

As well as listening to a live stream, you can send requests directly to the station and follow it on Twitter.

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