Hulu online video set to go live

The online video joint venture of News Corp and General Electric's NBC Universal will make its public debut on Wednesday.

The online video joint venture of News Corp and General Electric's NBC Universal will make its public debut on Wednesday.

Hulu will have programming from Time Warner's Warner Bros Television Group, Lionsgate and sports leagues.

It will offer full-length episodes of more than 250 TV series from current hits such as The Simpsonsas well as older shows like Buffy the Vampire Slayer. It also will offer 100 movies including The Big Lebowskiand Mulholland Drive.

Hulu said it has signed licensing deals with the National Basketball Association and the National Hockey League.

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Ahead of its test launch four months ago, the service, dubbed by the press as a rival to Google's YouTube video sharing site, was skewered by the press and influential technology blogs for attempting to compete with the web's most popular video destination.

Hulu has won over some of its harshest critics, however, including technology blog, Techcrunch, which has since praised the venture for focus on professional content, clean, easy-to-use design, and video quality. Its readers voted it as the best video start-up of 2007.

Missing from the list of providers are media mogul Sumner Redstone-controlled companies Viacom, which continues to hold discussions.