Phil Schiller

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Tim Cook, chief executive officer of Apple, waves before speaking during the Apple World Wide Developers Conference in San Francisco

The Worldwide Developers Conference hosted by Apple each year is like a rock concert. Fans who pay $1,600 (€1,420) a ticket come ready to admire the p(...)

The latest addition to the iPhone range comes with the A13 Bionic chip, introduced with the iPhone 11 and 11 Pro.

Apple has unveiled a new iPhone SE,the lower-cost version of its popular smartphone, bringing an updated chip and new features to the device. The devi(...)

The updated iPad Pro comes in two sizes - 11 inch and 12.9 inch - and has what Apple describes as a Pro camera system, with a 12MP Wide camera, a 10MP Ultra Wide camera and the ability to shoot 4K video

Apple has unveiled a new iPad Pro and updated its MacBook Air, making the devices more powerful and adding new features. The new tablet has a dual ca(...)

Apple’s annual developer conference is to go ahead - but as an online event amid the ongoing coronavirus outbreak.

Apple’s annual developer conference is to go ahead - but as an online event amid the ongoing coronavirus outbreak. The company is promising a big ev(...)

Apple chief executive Tim Cook on stage at the launch of iPhone 11 models at the tech giant’s headquarters in Cupertino, California. Photograph: Josh Edelson/AFP/Getty Images

It’s getting harder to impress people but the tech giants are still giving it a good try. When Apple’s chief executive Tim Cook took to the stage in t(...)

The new Apple AirPods. Photograph: Apple

Apple has unveiled the second generation of its wireless headphones, with a new chip that offers improved performance and better battery life. The n(...)

 Angela Ahrendts: will leave Apple in April. Photograph: REUTERS/Noah Berger/File Photo

Apple Inc said on Tuesday that retail chief Angela Ahrendts will leave the company in April after five years on the job, the third departure of a reta(...)

Super Mario Run: one of the apps that fuelled business on the App Store last year Photograph: Bloomberg

Apple customers’ App Store spending jumped 40 per cent in 2016 – fuelled by games such as Pokémon Go and Super Mario Run – to provide a much-needed bo(...)

The iPhone 7 plus is shown during an event to announce new Apple products on  Sept. 7, 2016, in San Francisco. (AP Photo/Marcio Jose Sanchez)

Soon enough, we will see the first obituaries for openness, free trade and globalisation. When those writers ponder how wealthy countries turned towar(...)

The technology in the AirPods – the noise-cancelling mics, the Siri integration – may turn out to be useful, if people can get over the hurdle of talking to themselves in public while issuing instructions to Siri. Photograph: Josh Edelson/AFP/Getty Images

Bluetooth headphones are cool. Or at least, that is what Apple is hoping we will all think. Never mind that the company’s latest invention, the AirPod(...)

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