Nielsen

152 results

Hit: the popularity of Irish whiskey in the US has seen  a 14 per cent year-on-year rise in the value of on-trade sales

Irish whiskey sales increased 28 per cent in value in US bars and restaurants in the run-up to St Patrick’s Day, according to data from market analyst(...)

Shop signs: Consumers in the  Republic are  the 6th  most upbeat in Europe. Photograph: Alan Betson

A recently published graph reflecting consumer confidence and spending plans in Ireland over the past decade looks like a terrifying rollercoaster. Th(...)

‘Spending is increasing, as confidence returns and personal saving declines.’ Photograph: Alan Betson

At the end of last year, consumer confidence was at its highest level since the recession, and the Republic is now the sixth most confident country in(...)

Waterstones, which owns Hodges Figgis in Dublin as well as  the Cork branch of Waterstones, recorded a pretax profit of €1.9m. Photograph: Nick Bradshaw

Booksellers Waterstones more than doubled its profits in Ireland in the year to the end of April 2016, accounts just filed at the Companies Office sho(...)

 Numbers game: Taraji P Henson in Hidden Figures

At the start of January, Hidden Figures won the US weekend box office race, beating the behemoth that is Rogue One: A Star Wars Story by taking in a c(...)

Republic of Ireland’s James McClean. International soccer was the most popular type of sport with Irish viewers last year, according to the Nielsen/TAM Ireland list of the top 20 most-watched programmes in  2016. Photograph: Photograph: Adam Davy/PA Wire

For uniting the nation around a television screen, and keeping them glued, there is only one genre that really does the business: sport. In the Niels(...)

BBC One’s ‘Redwater’ tells the story of Kat and Alfie Moon, played by Jessie Wallace and Shane Richie. Photograph: BBC/Patrick Redmond/PA Wire

Tourism Ireland is planning to capitalise on an EastEnders spin-off that was filmed in Ireland. Redwater, which centres on Albert Square favourites (...)

TV3 Group lost ‘Coronation Street’ when UTV Ireland launched. But following Virgin Media’s acquisition of UTV Ireland during 2016, the soap has returned to the TV3 schedule

Coronation Street became the most watched programme on TV3 in all of 2016 after the soap was moved back to the channel from UTV Ireland in December. (...)

U2 star Bono will be pleased after the band made $55m in 2016. File photograph: Anthony Devlin/PA Wire

Irish band U2 made $55 million (€52.4m) in 2016, according to Forbes. Boy band One Direction topped the list of the highest paid European celebritie(...)

Nielsen says DAR, which calculates the size and demographic make-up of the audience for digital ads, is a stepping stone to a “total audience measurement”.

Audience research company Nielsen has introduced its Digital Ad Ratings (DAR) measurement tool in Ireland, which it says will help Irish advertisers a(...)

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