Kopparberg

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Brian O’Sullivan,  CEO of Fulfil Nutrition. ‘For me to hit the jackpot means to be the number one snack bar brand in Ireland and the number one in the UK and the number one in the US.’ Photograph: Aidan Crawley for The Irish Times

It all comes down to taste. When Fulfil first launched its protein-rich nutrition bars in early 2016, the outlook for the brand was quite modest, say(...)

Fulfil’s entry to the market in 2016 came as traditional snacks found themselves centre-stage in discussion about health and nutrition

Disruption is the buzzword in today’s business environment. Every start-up wants to be that company that fundamentally changes how their industry oper(...)