Edelman

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 Demonstrators supporting a British departure from the European Union, in London in  June, 2016. Photograph: Adam Ferguson/The New York Times

The backdrop to Brexit is an era of declining global trust, with disillusioned and disenfranchised voters causing shock election results, as well as a(...)

Heritage is a huge strength of family businesses and family affiliation can be levereged to connect with consumers. Think of “Old Mr Brennan” of the family company, Brennans Bread.

From your morning cup of Barry’s Tea to the Flahavan’s Porridge Oats you ate for breakfast – possibly sourced from Dunnes Stores or SuperValu – to you(...)

As government press secretary during the years of austerity, Feargal Purcell was no stranger to crisis. File photograph: Edelman.ie

As government press secretary during the years of austerity, Feargal Purcell was no stranger to crisis. Among his responsibilities was to find and bri(...)

US president Donald Trump has accused the mainstream media of engaging in a ‘fake news’ campaign against him.

Trust in traditional journalism has rebounded while faith in social media platforms has fallen, according to a study by public relations firm Edelman.(...)

Photograph: LOIC VENANCE/AFP/Getty Images

It has been credited with everything from democratising news to helping to overthrow dictators but it appears that the love affair with social media m(...)

Feargal Purcell: The former government press secretary has been appointed Edelman Ireland’s director of public affairs.

Former government press secretary Feargal Purcell has joined public relations company Edelman Ireland as director of public affairs and will also join(...)

 Joe Carmody, managing director of Edelman Ireland, and former British ambassador to Ireland Dominick Chilcott.  The company recorded profits of €218,993 for the 12 months to the end of June 2016. Photograph: Naoise Culhane

The Irish arm of Edelman, the world’s largest public relations firm, with more than 5,000 employees in 65 cities, reported a healthy rise in revenues (...)

EY Emerging Entrepreneur of the Year 2016 winners Paul Quigley and Andrew Mullaney of NewsWhip at the EY Entrepreneur of the Year Ireland awards. Photograph: Alan Betson

Content analytics firm NewsWhip has raised $6.4 million in funding as it prepares to expand its team and further develop its technologies. The compa(...)

  When it comes to paid advertising on social media, Facebook was the most popular network.  Photograph: REUTERS/Dado Ruvic

How do marketing professionals figure out whether or not their investment in social media messaging has worked? The answer is, with difficulty. Accord(...)

Rui Chenggang , director and anchor of China Central Televison (CCTV) talks during a CCTV televised debate focusing on China’s growth at the World Economic Forum in 2010 in Davos.

US public relations firm Edelman said today it did not know the whereabouts of its China chief, who has been helping Chinese authorities with an unspe(...)

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