Orla Twomey

11 results

Kim Kardashian. A US non-profit organisation found that more than 200 Kardashian/Jenner social media posts “failed to clearly and conspicuously disclose material connections to brands or the fact that the posts were paid ads”. Photograph: Christopher Polk/Getty Images

The Kardashian/Jenner sisters are undisputed social media royalty. Between the five sisters they have a combined following of 470.3 million on Instagr(...)

A complaint about an ad by beauty blogger Rosie Connolly has become the first by such a social influencer to be upheld by the ASAI. Photograph: rosieconxxx/Instagram

Ireland’s advertising watchdog has found a blogger promoting Rimmel makeup products to be in breach of its code, a first finding against such a social(...)

Ireland’s advertising watchdog ruled two Eir adverts breached standards. Photograph: Maxwells

Ireland’s advertising watchdog has ruled an Eir advert offering a sports channel bundle for “only €1 a month” and another promoting its broadband spee(...)

ASAI chief executive Orla Twomey: “Primary responsibility” for disclosure of paid marketing rests with the brand.

The Advertising Standards Authority for Ireland (ASAI) has reminded advertisers that the onus is on them to ensure that the “influencers” they pay to (...)

Budweiser’s use of UFC fighter Conor McGregor in its “Dream Big” competition was one of the ads to receive a ‘cease running’ instruction from the ASAI in 2016.

Ireland’s advertising watchdog received 1,329 complaints in relation to 1,011 advertisements in 2016, a rise of 8 per cent on the year before, it said(...)

Between 2015 and 2016 the advertising standards authority upheld 11 complaints against Eir and two against its mobile subsidiary Meteor.

The Advertising Standards Authority of Ireland (ASAI) plans to engage with Ireland’s largest telco Eir to seek improved compliance with its code after(...)

Ciara O’Doherty: “The bigger the audience, the bigger the fee the brand will be willing to pay.”

You haven’t seen anyone wearing a varsity jacket since the Breakfast Club, and suddenly they’re everywhere. You look around and realise that everyone (...)

The complainants said the advertising was sexist, degrading to women, offensive and insulting, with several also adding that it was misogynistic

Complaints about a “sexist” online Sprite advertisement have been upheld by the Advertising Standards Authority of Ireland (ASAI) after its committee (...)

Orla Twomey, chief executive of the Advertising Standards Authority for Ireland: “We’re not here to resolve spats between companies.”

She is used to dealing with complaints, but the next mission for Advertising Standards Authority for Ireland (ASAI) chief executive Orla Twomey is to (...)

 Ads suggesting e-cigarettes are positive or ones which exaggerate the environmental benefits of particular products will fall foul of a new advertising watchdog code coming into force on Tuesday. Photograph: Chris Ratcliffe/Bloomberg

Ads suggesting e-cigarettes are positive or ones which exaggerate the environmental benefits of particular products will fall foul of a new advertisin(...)

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