US TV network to broadcast 5,535 hours of events

OLYMPIC GAMES: NBCUniversal yesterday unveiled plans to air more than 5,500 hours of coverage of the Olympic Games online and…

OLYMPIC GAMES:NBCUniversal yesterday unveiled plans to air more than 5,500 hours of coverage of the Olympic Games online and across its various TV networks, including more than 270 hours on flagship broadcaster NBC.

The NBCUniversal media wing of Comcast Corp said it will cover all 32 sports and 302 medal competitions for the Games on NBC, NBC Sports Network, MSNBC, CNBC, Bravo, Telemundo and at NBCOlympics.com.

The 5,535 hours of coverage is the equivalent of 231 days. The hours are more than double the US TV coverage of all previous summer Olympics combined. The 272.5 hours on NBC are the most ever for a broadcaster covering the Games and nearly 50 hours more than it used in Beijing, NBCUniversal said.