The foot-and-mouth crisis could jeopardise the tourist industry for years to come, Bord Failte's chief executive, Mr John Dully, warned yesterday.
It could result in a permanent closure of accommodation providers and other elements of the tourism product, Mr Dully said.
Speaking after a meeting of an action group which represents the industry, the tourist board and the Department of Tourism, Mr Dully said the issue of compensation for losses was very much on the minds of operators, but this was a matter for direct dialogue between the industry and the Government.
The Government has ruled out any question of compensation for losses incurred in tourism.
Mr Dully said small and medium-size businesses in rural areas were most vulnerable. "They provide important facilities to tourists taking activity holidays such as angling, hillwalking and equestrian sports in a rural setting."
The action group is seeking to construct a credible forecast of possible economic losses, Mr Dully said. It is also seeking early reopening of some urban visitor attractions which have been closed even though they represent no threat to the spread of foot-and-mouth disease.
Bord Failte has estimated that overseas business could fall by 15-20 per cent this year, equivalent to a loss of revenue of £500 million. It also estimates that up to 30,000 jobs in the industry could be lost.
Mr Dully added: "Regrettably, if the crisis continues through April and May, the losses could be even more serious." It is estimated that the total investment in the tourism industry in the period 1989-99 was £3.6 billion, including £350 million in EU grants.
Mr Dully said many operators who invested heavily during this period would be at risk if the crisis continued through the high season.
Bord Failte is planning a post foot-and-mouth promotional campaign to be introduced in the key tourism markets as soon as circumstances permit.
Aer Lingus said yesterday its St Patrick's Day business from the US had held up well. It had 600 cancellations - 5 per cent of the total number of high school marching band members expected this weekend.
"The cancellation of the Cheltenham Festival has had a far more serious impact on our business," a spokesman said.
Check the latest events cancelled or postponed due to the foot-and-mouth crisis at ireland.com's special site at: http://www.ireland.com/special/ foot-and-mouth/
Notice of cancellations can also be submitted by e-mail to: cancellations@irish-times.com
Latest news on outbreaks is available throughout the day, with up-to-date advice for those travelling to, or within, Ireland.