Zite Personalised Magazine


4 cert, iOS ****

Keeping up with different news feeds can be difficult, and feed readers traditionally haven’t been all that interesting visually. But the advent of tablets and smartphones has changed all that, and there are plenty of great-looking apps that will allow you to display the various news sources in a more aesthetically pleasing manner. Zite does all that and helps you discover new content. It acts as a personalised magazine that not only shows you topics you’ve chosen, but also learns as you use it so it can suggest content for you. And the more you use it, the smarter it becomes. All you do is give articles the thumbs up or down. It’s simple to use and, more importantly, ieasy to read. The good thing about this is that it means you can discover content from sources you may otherwise have overlooked. There’s also the obligatory social media tie-ins; you can share articles to Twitter and Facebook directly within the app, so you can spread those new voices around.