This magazine is a labour of love for everyone working on it. At the moment I am in here at 7 a.m. and I often don't get home until 2 a.m. I'm not a martyr - I enjoy the good life as much as anyone - but it's always like that when you're starting up a business.

The first issue was launched last November. The current issue has Brian Kennedy on the cover. There are interviews with Brendan O'Carroll, David Norris, artist Graham Knuttel and playwright Bernard Farrell. here is quite a high music content with interviews - live performances and videos from Brian Kennedy, Bass Odyssey, The Four Of Us, The Frames, and Loudon Wainwright III.

We've sports, comedy, books, games, TV, fashion, food and an interview with controversial rock journalist George Byrne, who talks about everything from Mother Teresa to the British royal family.

I live 100 yards from the office. I drive in every morning (I need the car for later on), drink some tea and smoke a lot of cigarettes. Then each day is different. This morning at seven I was discussing money with a banker. Then I had a production meeting. I have some views, but it's a democratic process and everyone has an input. We are in partnership with a number of companies that have taken sections which they sponsor in the magazine. Today I met with the some of companies to discuss what's coming up in forthcoming issues.

Then it's back for a sambo at the desk. I've lost a stone and a half since I started this, from stress and worry. I love my food, but I don't have enough time anymore.

In the afternoon I might co-ordinate screen designs, which we'll use as backdrops for the various interviews. We would do a one-hour recorded interview with the interviewees which we cut down to about six to eight vignettes. Then we drop the person into an appropriate background. The reader clicks on one of a list of questions he or she is interested in, so it's a bit like doing the interview yourself. You see and hear the interviewee talking, face to face with you.

In total there is about seven hours' entertainment with the magazine. We offer people clips of films or music, give them some background information and let them decide themselves what they think. Traditionally with a restaurant review, for example, the media go in, sample the food and comment. We go in and film the place and ask a series of questions about everything from the art work in the place to the management. We talk to customers, kitchen staff - we even shoot the food coming out.

At the moment we're putting the finishing touches to issue three, and trying to see if we can turn some aspects of it around quicker.

I'm really enjoying it. I invented the concept - I've been interested in digital publishing for a long time. But I'm not at all technically proficient - I just like what you can do.

At the moment we are delivering what people thought the Internet would be able to do. But the Internet is still too slow at downloading things like film clips. In three years' time, when it is anticipated the Internet will be a lot quicker, there won't be any need for a CD magazine.

But as soon as the Internet is ready for us, we're ready to go on-line. We will soon be launching a site which has listings for gigs, etc, throughout the country. I get a huge sense of satisfaction when someone tells me issue two is brilliant and asks where they can get issue one. I'm really proud of the product.

In conversation with Jackie Bourke

Enter is available in newsagents, in the entertainment section.