Spar to offer short shelf-life products in lower-cost surprise bags

Company partnering with food waste app Too Good To Go for the new initiative

Lucy Bennett, marketing manager, Too Good to Go with Colin Donnelly, Spar sales director

Lucy Bennett, marketing manager, Too Good to Go with Colin Donnelly, Spar sales director

 

Spar has partnered with food waste app Too Good To Go to allow customers to purchase short-life foods in perfect conditions for a third of the usual cost.

Participating stores in Dublin will offer a range of short shelf-life products that are unlikely to be sold on the day, packaging them into ‘surprise bags’ and allowing customers to log into the app and reserve them for pick-up later in-store.

Products that are expected to feature in the surprise bags include fruit, vegetables, salads, prepared meals, breads and pastries.

“Research shows that food waste is estimated to account for approximately 8 per cent of global greenhouses gas emissions, making it a key issue that the retail sector as a whole must tackle head on,” said Colin Donnelly, sales director at Spar.

“Spar’s partnership with Too Good To Go marks another step in our own journey towards stronger sustainability while also providing a quality tool for our retailers to better manage short shelf-life products. This solution is a win-win from every perspective,” he added.