In their own words: Keelin O’Keefe of kiki moon

AIB Start-up Academy finalist, and founder of kiki moon, Keelin O’Keefe talks about her lightbulb moment, target audience and how her business solves a problem

Keelin O’Keefe of kiki moon tells the story of her startup: 

“My business journey began four years ago while expecting my first child. As I was researching all of the various baby products you need for a newborn, I was incredibly frustrated by children’s textiles on offer in Ireland and the UK. I love strong, vibrant colours especially for babies but there was nothing like that out there. With a background in both business and design, I felt compelled to create a boutique textile label that challenged the status quo in children’s textile design. 

Kiki moon is a boutique textile label that combine vibrant colour combinations and strong, bold designs. Each of our organic cotton blankets are wrapped in delicate silk coloured tissue presented in luxury gift boxes. Our current collection serves the baby and toddler market but soon we will introduce a “home” collection as a response to huge customer demand. This will start off with throws and eventually other homeware products. We sell, primarily, from our online store and ship worldwide to over 30 countries offering free delivery in Ireland, the U.K. and USA.”

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