Marketo planning to go public

Marketo, the Silicon Valley cloud-based marketing and sales management software company, is set to go public.

Marketo, the Silicon Valley cloud-based marketing and sales management software company, is set to go public.

Marketo's European headquarters are based in Leopardstown, south Dublin, where it plans to employ 125 people by 2014 as part of an expansion supported by the IDA.

The initial public offering (IPO) is expected to commence after the US regulator, the Securities and Exchange Commission, completes the review process initiated by Marketo's confidential submission yesterday of its draft registration statement.

In 2011, Marketo was named Silicon Valley's fastest-growing privately held company by the Silicon Valley Business Journal, having grown by 1,486 per cent from 2008 to 2010. The company was founded by Phil Fernandez in 2007.

Also today, Marketo announced new multi-language capabilities for its software suite, which will be supported by French and German speakers at its Dublin operation.

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"This development is very positive for our Dublin operation and reflects record breaking growth and customer adoption across Europe,” said Fergus Gloster, managing director Europe.