OTR column – maintaining the Electric Picnic’s popularity
As tickets go on sale for next year’s event, what have the promoters to do to keep 55,000 people happy?
You’ll find this week’s On the Record column from The Ticket here. “There are plenty of other music-related events which cater for different audiences – such as Longitude, which has firmly taken up the Oxegen mantle which older readers will remember – but the Picnic remains unique because it’s still a party where all are welcome regardless of age or musical likes of dislikes. Well, bar metal fans, but that’s another day’s work.”