Country FM directors Mike Ryan (left), Martin Block and Keith Shanley at the BAI’s oral licence hearing. Photograph: Cyril Byrne

How much does it cost to promote a “truly niche” music station in Dublin? For Country FM, which hopes to usurp “Dublin’s Country Mix” station S(...)

They’ve got sunshine... chief executive Seán Ashmore, chairman Paddy Cole and director Ciara O’Connor of Sunshine 106.8FM. Photograph: Cyril Byrne

At a “pure country music” versus “easy listening” showdown in a Dublin hotel, opinion was divided over the merits of Michael Bublé. A nic(...)

Country-pop crossover singer Taylor Swift, one of seven artists that dominate Sunshine 106.8FM’s country output, according to Country FM. Photograph: Mario Anzuoni/Reuters

How “country” is “Dublin’s country mix” station Sunshine 106.8FM? Not country enough, according to the backers of the proposed Country FM, one of t(...)