Procter & Gamble’s lines include “celebrity perfumes”, including Christina Aguilera’s.  Photograph: Frederick M. Brown/Getty Images

As marketing strategies go, “we plan to offer consumers less choice” is an unusual one. Certainly it is not a line you hear consumer goods supremos sa(...)

A model has make-up applied backstage at the Burberry Prorsum autumn/winter 2014 collection in London. Photograph: Suzanne Plunkett/Reuters

Puzzling isn’t it, what’s happening in Korea? No, sorry, I don’t mean the question of whether the combined might of Paddy Power and Dennis Rodman can (...)

Prof Oliver Gassmann: “Too often, SMEs try to reinvent the wheel. They also tend to rely on their own resources instead of opening up innovation to external partners, and this is especially relevant in times of scarce resources.” Photograph: Tomas Tyner/UCC

Innovation is an essential element for business development and success, but many innovations fail. The key reasons for such failures, according to Pr(...)

L’Oreal Men Expert €7.99 for 200ml, €39.95 per litreThis “new” gel is made with “hair-softening technology” and a “skin-protect system” that has been (...)

The continuing rise in the fortunes of Brian O’Driscol’s firm coincided with him helping Leinster to a third Heineken Cup in 2012.

Accumulated profits at the main firmed owned by Brian O’Driscoll last year increased by €310,917 to €3.19 million.The increase in profits last year by(...)

Procter and Gamble is replacing chief executive Bob McDonald with his predecessor, A.G. Lafley, as the world’s largest consumer products maker(...)