Rory Sutherland: “It would be better if we were like GPs. We’d say where we think the likely problem is and then suggest a likely solution”

The ADFX Awards which take place tonight in the Bord Gáis Energy Theatre are all about effectiveness – it’s the FX part of the name – gongs aren’t (...)

Irish International has retained the Road Safety Authority (RSA) creative account with MediaVest retaining the media side of the business. It followed(...)

Amy Huberman has signed up to be the face of Newbridge jewellery for three years

The new TV campaign for Newbridge jewellery airs on July 1st. The company has always garnered massive PR spin from its high-profile “brand ambassadors(...)