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Sat 01 Jan 2010'Escapism on agenda' as travellers react to slump
HOLIDAY TRENDS:CONSUMERS ARE increasingly revealing a pent-up desire for leisure and holidays after a period of austerity and fear, according to research compiled by market analysts at Mintel.
Growth in the travel sector will be driven by over-50s who are refusing to grow old gracefully, according to Julie Sloan, director of Mintel Ireland, who is predicting that escapism will be one of the big consumer trends of 2010.
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