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Fri 09 Sep 2010Women of the midlands prove their pulling power
His & Herscontinues to break records. In the past few days, Ken Wardrop’s documentary passed the €300,000 point at the Irish box office, making it the most successful documentary here since Michael Moore’s Fahrenheit’s 9/11in 2004. His Hers has now taken more money than Irish hits such as Neil Jordan’s Ondineand John Carney’s Once.
The picture is, moreover, the most lucrative film yet screened at Dublin’s Light House Cinema. Beginning with an impressive €40,000 opening weekend, His & Hershas demonstrated that strong word-of-mouth and positive reviews can still, in the age of hype overdrive, propel an indie film towards unexpected riches.
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