Saorview: the big picture

Sir, – I cannot understand why Saorview has been launched in a format incompatible with UK (Northern Ireland) services.

Surely a “cross-Border” initiative would have been more desirable and cost effective.

Growing numbers of viewers use either Sky, UPC, “free-to-air” satellite or web-based services. Forcing consumers to invest in new aerials, TV sets, or set-top boxes can only diminish the customer base further.

I would like to know the total value of State investment in advertising, infrastructure, and project management per household (of those who convert to Saorview). – Yours, etc,

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