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Fri 01 Jan 2010Trend spotters hit right note with Twitter project

PREDICTION STUDY:TWO STUDENTS predicted that Joe McElderry would win the recent X-Factorcompetition before the results were announced. They would also have been able to show Susan Boyle would come second earlier in 2009 behind Diversity in the Britain’s Got Talentcompetition.

Their methods, based on a computer analysis of tweets between Twitter users, could also be used to spot consumer trends, predict the results of elections and sample public sentiment on an issue.

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