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Fri 04 Apr 2010Information-rich barcodes that can interact with smartphones launched
INTERACTIVE BARCODES that link to additional content when photographed by a smartphone are to be launched in Ireland by advertising company Digital Reach Group (DRG) next week.
The technology is being provided by US company ScanBuy and will be used first by freesheet Metro Herald to offer readers links to more information on its articles and adverts.
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