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Fri 03 Mar 2009Stand up to Irma bullies till they change their tune

WIRED:TO DO well in the music and movie businesses, a thousand song and film cliches tell us, you have to have a special kind of ruthless business brilliance. From the Warner Brothers to Virgin, from Sam Goldwyn to Col Tom Parker and Brian Epstein, even when you have the greatest talents on earth on your side, a good manager still has to be ingenious and work hard to make money.

Which is why, reading the letters from the Irish Recorded Music Association (Irma) to Irish internet service providers (ISPs), I am staggered by the music companies’ current short- sightedness and poor strategy.

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