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Tue 10 Oct 2009U2 concert to stream on YouTube
U2's sold-out concert at the Pasadena Rose Bowl in California on Sunday night is to be streamed live on YouTube, the band has announced.
The broadcast, which begins at 3.30am Irish time, is a pivotal step in You Tube’s attempt to boost advertising revenue by moving beyond hosting short video clips into streaming full length movies, television programmes and concerts.
It is seen by the band as an opportunity to widen its potential audience base as this year's US tour begins to wind down. “As we're filming the LA show, it's the perfect opportunity to extend the party beyond the stadium,” U2 manager Paul McGuinness said, making the announcement last night.
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