Make-up for men - it hides a multitude

Men can benefit from cosmetics just as women do

There is no reason – other than tradition and close-mindedness – why men can’t benefit from cosmetics the way women do. Regardless of who is wearing it, makeup can be embraced and viewed as an art form. Some wearers want their artistry to be a visible celebration of makeup, but even more use makeup for problem-solving, subtle enhancement and a boost of confidence. I shudder at the monetary value of the concealer I’ve thrown at spots, blemishes and scratches since first using makeup in my teens. When I struggled with acne, makeup helped to ease the vulnerability I felt. Many women report a similar experience. Most men don’t like the idea of makeup because they presume it’s going to look like makeup, but it can be invisible, and no one has to know if you’d prefer they didn’t.

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