Google grows revenue by 12% to almost $15bn in third quarter
Internet giant’s figures reveal average ‘cost per click’ for online ads is down 8%
Google published its third quarter figures today. Photograph: Cyril Byrne/The Irish Times
Google said its consolidated revenue increased 12 per cent to $14.89 billion in the third quarter, even as losses deepened at its Motorola mobile phone business.
Shares of Google rose more than 5 per cent to $939.26 in after-hours trading on Thursday.
The world’s number one search engine said its internet business delivered net revenue, which excludes fees paid to partners, of $10.8 billion in the third quarter, up 23 per cent from $8.76 billion in the year-ago period.
Paid clicks increased 26 per cent year-on-year during the three months ended September 30th, while the average cost-per-click - the price that marketers pay
Google when consumers click on their ads - decreased by 8 per cent.
Google said it earned $2.97 billion, or $8.75 per share in the three months ended September 30th, compared to $2.18 billion, or $6.53 per share, last year.
Operating loss at Motorola, Google’s mobile phone business, totaled $248 million during the third quarter, compared to a loss of $192 million in the third quarter of 2012.