Superstition ain’t the way for INM

Friday the 13th, which falls again tomorrow, is seen as unlucky by some – or so we have read on Independent.ie, which hasn’t been slow to publish articles dwelling on the superstition in recent times.

“The unluckiest things that have happened on Friday 13th”, “13 reasons to fear Friday 13th”, “Clash of the superstitions: Friday 13th coincides with full moon” and so on.

No friggatriskaidekaphobia (fear of the date in question) appears to be lurking in the Independent News & Media boardroom, however, with new chief executive Robert Pitt and new chief financial officer Ryan Preston set to present INM's full- year 2014 financial results to investors tomorrow.

Analysts at Davy Research have estimated that INM will publish an operating profit figure of €33.5 million for the year, having raised that forecast by 8 per cent in December on the back of an upbeat statement from management on advertising trends the previous month.

One interesting number that should be divulged is the current growth rate for digital revenue, which was said to be at 33 per cent last November – now that’s not scary at all.