No more wrinkles
It might (might!) sound a little crazy, but at one point last month some, by all accounts, magic Boots face cream was selling for nearly €150 a pop on eBay, despite having a RRP of closer to €25 in shops.
Once the BBC’s Horizon TV programme described it as an anti-ageing cream that actually worked, demand went through the roof and sales increased 60-fold overnight.
For weeks, Boots has been completely sold out of its No7 Protect & Perfect beauty serum, hence the eBay demand.
The good news is that it is back on the shelves, or at least it was on Saturday. Boots said it was “bracing” itself for a rush, and that waiting lists were possible. The eBay prices have fallen too.