Saturday column: Coked-up again
November 10, 2007 @ 11:36 am | by Shane
If someone was to write a book about the media’s addiction to cocaine stories in Celtic Tiger Ireland, it might feature a story from an unnamed addict within RTÉ, talking about how the broadcaster first became hooked on the idea of making the two-part series High Society .
“I always knew that lots of people in my profession were into cocaine,” he might say. “Every week it was ‘cocaine-this’ and ‘cocaine-that’. Especially the print hacks. Always good for a readership high, they said. So, once we got involved, we chopped out fat, one-hour lines, and went at them for two whole weeks. Other journalists couldn’t get enough, all of them queuing up to join in the frenzy - even though they’d already overdosed on it when the book came out only a few weeks earlier.
“So we went for it big time, even though it wasn’t grade-A stuff. It was cut with all sorts of mixing agents, such as reconstructions, voiceovers, flashy lights, hyperbole and shots of the narrator looking all pensive. And in the end, people questioned our integrity. But it’s hard not to get addicted to that ratings hit.”
The Irish media loves cocaine - or at least the stories of it. But the epidemic of coverage reflects something more than the drug’s apparent popularity. It reflects both the public and media obsession with excess and glamour; with money and crime; and with hyperbole and moral panic. It shows up the belief that a problem is only really a problem when it affects the middle-classes. It continues a long tradition in which the press relays lurid tales of bright young things tearing up the town. And it hardens the belief that our new-found wealth is destroying this country.
But more importantly, it too often reflects a refusal by society as a whole to talk about the drugs issue in any meaningful way. (more…)