Una Mullally

Society, life and culture on the edge

What Difference Does It Make?

A film about making music from the Red Bull Music Academy.

Tue, Feb 25, 2014, 11:19

   

On the 15th year anniversary of the Red Bull Music Academy, this film was made, about the process of making music and more.

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RBMA is a lesson in how a brand can actually do more than lash their logo on something. The Academy genuinely educates, facilitates and offers emerging musicians invaluable experiences in terms of collaboration, education, and an exposure to different types of artistry. I dropped into RBMA in New York last year for the first time and was blown away.

In 2014, RBMA is off to Tokyo. You can keep up to date with the Irish side of things here.

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