Rosemary Mac Cabe

Hemlines, heels and haute couture – your daily dose

Erin Wasson ups the ante for Ash in its S/S campaign

The S/S 2013 campaign from Ash Footwear, starring Erin Wasson

Wed, Mar 6, 2013, 14:40


Founded in 2000, Ash Footwear really only came to prominence in the last two years, with the designing of their wedged sneaker, which was a great dupe for Isabel Marant‘s original – and Ash’s range of wedge sneakers proved really popular, with chunky and slim varieties available.

But (wo)man can not exist on wedge sneakers alone, and so Ash had to branch out – this season, the designers behind the brand have looked to the Wild West for inspiration in a line of seriously slick cowboy-style boots and tough work boots with studded detailing. And, of course, the wedge sneaker makes a slight appearance, in a gold iteration that Erin Wasson somehow manages to make look brand new all over again.

Images via Because I’m Addicted