H&M stays fresh for its A/W lookbook
H&M has released its A/W lookbook – y’know, the one that doesn’t feature Lana del Rey – and it’s a surprisingly fresh combination of minty and forest greens, cream and raspberry. There’s nothing in this lookbook that could be linked …
H&M has released its A/W lookbook – y’know, the one that doesn’t feature Lana del Rey – and it’s a surprisingly fresh combination of minty and forest greens, cream and raspberry. There’s nothing in this lookbook that could be linked to any of the season’s main trend – not a winter floral, digital print or oversized coat in sight – but that somehow makes it all the more covetable. It’s as if H&M, of all places, is the go-to shop for originality. Who’d have thunk it?! Between this and the Maison Martin Margiela collaboration, it seems like there are more reasons than ever to visit the Swedes . . .









